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Portfolio

Proxim

Project KARMA

GraphiTech

ECI Telecom

NUR Macroprinters

Cimatron

 

Graphitech

Established in 1991, Graphitech is a leading developer of CAD/CAM solutions specifically for the production and reproduction of complex artistic and industrial designs.

Challenges

flying motion Solutions

  • To create a unique brand after years of marketing through OEM partners
  • Development of messaging, positioning, market segmentation and new corporate identity
  • To create a complete set of marketing communications materials
  • Creation of web site, brochures, sales presentations, customer stories, press releases, etc.
  • To strengthen relationship with worldwide reseller network
  • Development of motivational annual reseller meetings
   

     

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